Online shopping is fast, but questions still slow people down. “Is this in stock?” “Will he arrive before Friday?” “How can I return it?” If a buyer can’t get an answer in ten seconds, many of them leave. This is where conversational e-commerce using AI becomes practical. This need for speed is measurable. A HubSpot […]

Most brands touch up their website every few months. New logo coming. The new campaign needs space on the home page. Product transformation requires new pages and flows. Each change piles on top of the old options, and the site slowly starts to feel clunky. In a Survey 2024About a third of U.S. shoppers said […]

Artificial Intelligence is no longer a far-fetched idea for major technology brands. It’s already inside the search bars, chat tools, and email tools that many stores use every day. says one report about it 80 percent of retailers are online They now use a form of artificial intelligence in their business. Another study predicts that […]

A progressive web app falls in the middle between a website and a native mobile app. It opens in the browser, however can work offline. It can turn off push notifications, and stay on the home screen like a regular app. Brands are already using progressive web apps to drive serious results. Twitter Lite saw […]

Shoppers now expect stores to know them a little. one McKinsey study Reports indicate that 71 percent of consumers expect some level of customization, and 76 percent are upset when it’s missing. Other reports show that companies that excel at personalization earn up to 40 percent More revenue than their peers. So E-commerce personalization with […]

If your team uses AI daily, the hard part is not “trying AI.” The hard part is choosing the right flagship model for the job and then sticking to a workflow that stays consistent as tools change.  A solid way to stay grounded is to look at how models perform in real human preference testing, […]

AI terms move fast. New product names appear, and old terms get reused with new meanings. If your team has no shared language, confusion shows up in three places. Strategy and planning A roadmap discussion can get messy if “model,” “agent,” or “automation” means something different to each person. Marketing and sales Copy can drift […]

Automation tools are everywhere now. Yet most teams still waste hours on copy-paste work, missed handoffs, and manual follow-ups. That is why the n8n vs Zapier debate keeps coming up when we talk about AI workflow automation. Both tools help you connect apps and move data. Both can cut busywork fast. The real difference shows […]